International business expert in development strategies, knowledge management and innovation. He is the official representative of the MAKE (Most Admired Knowledge Enterprise) Award.
Specialization: Knowledge Asset Management. Positioning. Co-creation.
Research areas: The technology for creating and managing multicultural, cross-functional, geographically scattered teams.
- Created his own technology for making innovation and costumers involvement – H.E.A.R.T-management;
- Developed a technology for managing decision-making process in the group – Flash Point;
- Founded the Jack Trout’s School of Positioning in Russia;
- Created a business environment (software) for the development of strategic decisions mCloud 2.0.
- He studied in Great Britain, USA and Japan.
- He is in business more than 25 years. His way in business started from sales and marketing and grew to knowledge management and innovation.
- In his portfolio there are decisions for leading Russian and world business companies.
- He is unique expert in Russia, who can create unique selling proposition on the base of positioning.
- Visited more than 50 countries and 200 cities in the world.
- Participated with report in key world conferences and round tables on Knowledge Management: KM Asia (Singapore), KM UK (London), Knowledge Summit (Mumbai), ICKE (Cape Town). He is recognized as one of the best speakers in London of KM UK conference in summer 2013.
- Has got more than 50 Russian and international awards since 1998.